- WHAT WE DO
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The best digital products are created by hands-on, multidisciplinary teams of experts with experience crafting successful experiences.
Every company is different, and one size doesn’t fit all. We cater our approach on a case by case basis in order to ensure we work in the way the best suits your company.
Our focus on understanding your business and helping you prioritise activities helps us ensure that we can deliver real, tangible value early into our engagement.
While we love a good presentation, we know when they’re not needed. We collaborate closely and share frequently to avoid wasting time.
If we do our job well, our client’s businesses will flourish and they will eventually not need us. We support our clients with scaling their business and when the time is right, hiring talent internally.
Our cost structures reflect an understanding that early stage and high growth companies are not enterprise level clients with open cheque books.
We always begin by working to uncover and understand our client’s product, business and audience.
By conducting research and interpreting data, we identify project goals, minimise risks, and set our team up for success.
• Persona Development
• Service Blueprints
• Value Proposition Mapping
• Customer Journey Mapping
• Competitor Analysis
• Solution Sketching
• User & Stakeholder Interviews
• User Testing
We carry out intensive category, competitor, and audience research, synthesizing valuable insights to solve a wide range of brand challenges including positioning, proposition and personality.
We use strategy as a means to craft memorable visual identities that form an essential competitive edge. Clear and extensive brand bibles help our clients to maintain consistency and grow their impact across platforms.
• Identity Development
• Brand Guidelines
• Visual Language
• Brand Strategy
• Art Direction
• Logomark
• Illustration
We use a highly structured design process that’s been honed through years of experience.
Our process allows us to prototype complex ideas quickly and accurately, that can be easily transformed into fully functional solutions and scalable systems.
• Component Libraries
• User Experience Design (UX)
• User Interface Design (UI)
• Mobile Application Design
• Art Website Design
• Prototypes & Proof of Concepts
• Wireframes
• Information Architecture
Our development process is always backed up by the latest technologies. We build robust, future-proof products that improve functionality, and can evolve with time.
• API Integration
• Website Development
• Cloud Infrastructure
• Web Services / Middleware
• Content Management Integrations
• Technical Architecture
• Quality Assurance
• Webflow Development
• Mobile App Development
"Edition actively participates in our company development. We see them as an extension of our product team and value their desires to help us continually improve".
